For broadcasters, rights holders, event owners, podcasters and radio

Make the phone a companion,not a distraction.

A live interactive experience in your branding. While fans or viewers watch or listen, they answer predictions, polls and quizzes, chat with friends, climb the leaderboards, make purchases and claim offers.

Live Match Day · 16'
Prediction · 40s left

Next goal?

Home61%
Away39%
DK

Dan · your groupTold you he'd bring him on 😤

MK

Mike · your groupYeah, you got the penalty decision wrong though!!

Sponsored · Pizza delivery

Order now, arrives by Half Time!

Claim
Player rating

Rate that finish

Crowd average8.4
Will Trump win the mid terms?
Star rate that Haaland goal!
Whose time is up in the kitchen this week?

The nation is voting

281,578 answering right now
Sport · Premier League · 2m left

Star rate that Haaland goal

  • Five stars 58%
  • Four stars 29%
  • Three or fewer 13%
89,335 answering
Sport · India v West Indies · 1 over left

Who takes the next wicket?

  • The spinner 47%
  • The quick 34%
  • No wicket this over 19%
74,802 answering
News · United States · 3 November · 6 weeks left

Who takes the House in the midterms?

  • Republicans hold it 43%
  • Democrats flip it 44%
  • Too close to call 13%
41,906 answering
Sport · Formula 1, Baku · closes Sat 1pm

Who wins the Azerbaijan Grand Prix?

  • George Russell 38%
  • Max Verstappen 34%
  • Someone else 28%
38,220 answering
Entertainment · Saturday night · closes Sat 6.20pm

Who tops the leaderboard tonight?

  • The soap actor 41%
  • The Olympian 33%
  • The comedian 26%
24,406 answering
Reality · cooking · closes Tue 8pm

Whose time is up in the kitchen this week?

  • The one who struggled last week 48%
  • Last week’s star 21%
  • Too close to call 31%
12,909 answering
Who it’s for

For broadcasters, rights holders, event owners, podcasters and radio.

Turn viewers and listeners into active participants. Add polls, predictions, quizzes and more inside your own branded experience.

Get your audience involved.

Let people vote, predict, answer questions, compete, claim offers and make purchases while they watch or listen.

Keep your audience and your data.

Bring the conversation back from social media into your own platform. Build a direct relationship with your audience and keep the data they generate.

Create new revenue.

Add sponsorships and advertising, and sell tickets, merchandise and more directly through the experience.

The problem

At the moment, your programme starts the conversation, but it continues on WhatsApp or other social media where you have no control.

With Join in Live, keep that conversation within your own media ecosystem.

Your audience leaves for someone else’s app the moment your programme gets interesting.

On air Your programme
Google47%
Facebook
Instagram
YouTube
Group chats22%
Your app12%
  1. 47% A search engineGoogle LostRecaptured: stats and context
  2. 39% Social mediaInstagram, Facebook, YouTube, TikTok LostRecaptured: reactions and clips
  3. 22% Messaging or group chatsWhatsApp, iMessage LostRecaptured: the group chat
  4. 12% Your site or appWhere you start from One viewer in eightYour app, your brand

“Where do you usually go for content or activities related to what you are watching?” Source: Join in Live survey of 1,041 UK TV Audience, fieldwork by Walr, August 2026. Download the report (PDF)

How it works

Our AI drafts the questions. Your team approves them.

The AI follows the commentary, subtitles or live audio and drafts questions as the action happens, so nobody has to write them in advance. Your producer approves, edits or rejects each one. Nothing reaches your audience without that approval.

01Source

Subtitles & commentary

07:42He's got a yard of space on the right, and the cross is in.
07:51Off the post, and in! That has changed the game.
08:03They have completely taken over this half.
Live transcript in, timecoded
02AI

Drafts the question

Ready for approval

Who scores the next goal?

HomeAwayNo more goals
Drafted from what was just said, in context
03You

Approve, edit, reject

Waiting for a draftApproved, sending now Approve
Edit Reject
Only you can publish.
04Second screen

Live on the phone

Live now

Who scores the next goal?

Home46%
Away38%
No more goals16%
41,208 watching · 12,640 answered
Every phone in the audience
The AI

Drafts the questions

Questions drafted live from what was just said, as the action happens. Far less writing for your team, and nothing to prepare in advance.

Your producer

Approves them

Approve, edit or reject. Editorial control stays with your team: one person, one screen, no extra headcount.

Or we

Run it for you

Prefer not to run it yourself? Our team runs it during the event and hands you the reporting afterwards.

Nothing reaches a viewer unless your team approves it.

Zero

integration with your technology.

Nothing to build, nothing to change, nothing to maintain. Your audience joins through a link or a QR code, and your existing set-up carries on exactly as it is.

19

languages, supported today.

We support 19 languages right now. Each broadcast, feed or market runs in the language its audience speaks.

What it does for you

How Join in Live helps you.

Engage first, because none of the rest happens without it. The data comes last because it is the part only you get to keep.

Engage the audience.

Monetise the moment.

Own the data.

The product

Four features, one feed.

Each interactive moment is a short prediction, poll, quiz or rating that appears in the feed, takes a few seconds and moves on. Your producer decides what can run; the platform reads what the audience wants and brings the right feature forward at the right moment.

01

Predictions, polls and quizzes

Who scores the next goal?
Home54%
Away31%
No more goals15%

Ask what happens next, take the audience’s view, or test what they know. Answers land in seconds.

02

Leaderboards and group leaderboards

Your group · tonight
1Priya1,840
2You1,715
3Dan1,602

Rank the whole audience, or just friends in a private group. The reason people come back next week.

03

Chat and group chat

Your group · 12 online
DK

DanTold you he’d bring him on

PR

PriyaCalled it at half time

You

YouStill 20 minutes left

Chat with the whole audience or privately with friends, moderated by your team. Not a WhatsApp thread you never see.

04

Purchases and offers

Sponsored · half-time
Home shirt, 20% offEnds at full time
Claim

Merchandise, tickets and offers in the feed, while attention is at its highest.

During the event

Participants can predict outcomes and polls can be taken to understand the views and sentiments of those joining in live.

Your producer can override at any time
The evidence

What the research shows.

We surveyed 1,041 UK TV Audience in August 2026 and set the results beside GWI market data. The report sets out the full findings.

70%

often use a mobile phone while watching television

GWI Core, UK internet users, Q4 2024 to Q1 2026
66%

say content related to what they watch is spread across too many places

Join in Live survey
59%

find the Join in Live concept appealing

Join in Live survey
50%

say it would make them more likely to watch live rather than later

Join in Live survey

Sources. Join in Live survey: online survey of 1,041 UK TV Audience, fieldwork by Walr, August 2026, unweighted. GWI Core: UK internet users, Q4 2024 to Q1 2026. Download the report (PDF)

Next

Tell us about your programme or event.

We’ll show you how to engage your audience, generate revenue and capture audience data.

Give us 30 minutes we can show you how to engage your fans and unlock data and revenue opportunities.

In the room: product, commercial and data, plus someone who has run events like yours.